Scanacon’s website needed a refresh in both design and content. The technical features of the company’s products were already well described on the old site. However, Scanacon wanted to highlight the environmental benefits of purifying and reusing acid, clarify the customer value of its products, and modernize the design.
We built a vibrant new website for Scanacon. The new visual identity we had previously developed was fully utilized, with a color palette and illustrations that signal metallic shine, combined with stylized images of the end product—steel coils. The look and feel stand out from the norm, both visually and textually. With the headline “Making metals shine,” we emphasized customer value in a slightly different way.
We studied the extensive material from the old site and modernized both text and visuals. Smart recycling for a smart recycling company.
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