The task of communicators is to grab buzz for their businesses, whether it’s through PR pros securing media coverage and interviews or social media experts sparking online engagements and viral threads. Yesterday’s way of thinking and old strategies no longer cut it in a media landscape where consumers are bombarded with messages and oversaturated with content. Instead, you must look at new ways of thinking to stand out and tell your brand’s story.
In this panel featuring Veronica Nyblom, PR and communication manager for The Swedish Exhibition & Congress Centre and Gothia Towers; Tina Lindahl, founder and CEO of Skill X; Ulrika Stjernfelt, social media manager at Blomsterlandet; and Ebba Johannesson Källeskog, head of PR at Liseberg, you’ll learn how to grab attention and move the needle for your organization using current best practices, content, technologies and more.
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